Whether you're a content creator, influencer, or personal brand, managing your Instagram DMs can feel like a full-time job. That’s where Manychat comes in — a powerful, Meta-approved tool that helps you automate conversations, capture leads, and engage your audience more efficiently.
But we get it — automation can raise questions. Is it safe for my account? Will it feel robotic? Can I stay personal while scaling? We’ve gathered the most common questions creators ask about using Manychat on Instagram — and answered them with clarity, transparency, and pro tips to help you make the most of your automation journey.
Let’s dive in 👇
Will using Manychat negatively affect my Instagram account?
Not at all! Manychat is an official Meta Business Partner, fully approved for use on Instagram. We’re proud to support only Meta-compliant features, so you can confidently create meaningful conversations, spark engagement, drive sales, and turn followers into loyal customers using 100% approved Instagram automations.
Can I stop certain people (like friends or brands) from receiving my automations?
While there isn’t a direct way to block individuals from receiving automations, you can prevent people you follow from receiving them—a handy workaround if you want to keep things a bit more personal with your inner circle.
🎥 See the video here on how to create this condition.
Can I tell which messages are automated vs. organic in my Instagram inbox?
All messages—whether sent through Manychat or received organically—live in the same Instagram inbox. But the great news is, with smart automation and seamless integration, conversations stay smooth and natural, making it easy to keep things flowing with your community.
Can I follow up with contacts after 24 hours?
Due to Meta’s 24-hour messaging rule (watch this video to learn more!), you have one day to re-engage after someone interacts with your automation. Want to follow up later? No problem—just schedule a message around the 23-hour mark to keep the conversation going right on time!
Does Manychat work on Collab posts?
Yes! As long as you’re the original creator of the post, you can collaborate with another brand or creator and still benefit from Manychat’s automation magic.
What kind of performance data does Manychat provide? Can I export it?
Manychat gives you a clear snapshot of how your automations are performing—see how many people received them, delivery rates, open rates, and click-through rates. While export functionality isn’t available just yet, all your data is easily accessible within the platform on each automation to help you track your success and optimize for more.
Will Manychat make my interactions feel robotic or impersonal?
Not if you do it right.
Our internal research shows that only 2% of leads express a negative reaction toward automation. That’s because the issue isn’t automation itself — it’s how it’s presented.
The real problem arises when brands try to pretend the automation is a human, or worse, use it in a cold, generic way. People value authenticity more than anything. If you’re upfront and creative, automation can actually enhance your brand personality.
💡 Pro tip: Create your own mascot or bot persona — give it a name, a vibe, and a tone that fits your brand.
Whether it’s "Sunny the Social Assistant" or "Milo from Team [Your Name]," a fun, honest character builds trust and makes interactions more enjoyable. When people know it’s a bot but feel like it represents you, they tend to respond positively.
Authenticity wins. People don’t mind bots — they mind boring bots.
What if the automation responds inappropriately or out of context?
At Manychat, we have internal conditions and guardrails in place to minimize slip-ups and miscommunication. You also have the option to use our built-in AI tools for more accurate, context-aware conversations with your leads.
But here’s the most powerful thing you can do: be transparent. Just let your audience know:
“Hey! I use this bot to help manage my DMs so I can stay on top of everything and get back to you faster — I do it because I care.”
Most people appreciate the honesty and will love that you’ve created a system that helps them get quicker responses — and keeps you sane.
💡 Pro tip: Use the bot for the first contact or to gather info, and jump in personally when it matters most. That combo? Super powerful.
Will automation hurt my engagement rates?
When implemented thoughtfully, automation can actually enhance your Instagram engagement. Here's why:
- Immediate responses: Automation ensures your audience receives prompt replies, keeping them engaged and valued.
- Personalized interactions at scale: Manychat allows for tailored messages based on user interactions, making each follower feel special.
- Increased visibility: Engaging promptly with your audience can boost your content's visibility in Instagram's algorithm, leading to higher reach.
📈 Real-world results:
Frazer Brookes, a prominent network marketing influencer, utilized Manychat's Instagram Automation to achieve a 40% increase in Story engagement and generated 440 additional organic leads for his Success Summit event. Read the full story here.
How hard is it to set up and manage?
Honestly? It’s super easy. You can get started in just a few minutes:
- Connect your account by signing in with your Instagram or Facebook — no complicated steps, no tech headaches.
- Pick a ready-to-go template from our library. From lead capture to product drops, we've got automation flows built for creators just like you.
You don’t need to code. You don’t need to hire help. Just plug and play.
Will it integrate well with my other tools?
Manychat offers a wide range of free, built-in integrations with tools creators already love using. From email platforms to eCommerce solutions, you can connect smoothly without needing a developer.
And if you want to go further?
🚀 Use Zapier to unlock unlimited integration possibilities — connect with Google Sheets, Klavyio, Stripe, HubSpot, and hundreds more.